• Project for our long-standing client PRNCPLS, who work closely with the prestigious Roc Nation, and their artist Latham.

  • Received 41GB+ of raw, unedited, and unorganised behind-the-scenes footage from the (hilarious) music video for Latham’s song ‘The Bottom’.

  • Project was a “hands-off creative hand-off” (all creative work done by UTOPIUM)

  • We derived, synthesized dozens of entertaining, on-brand short form promotional content

  • High-performing on the artist’s social channels, driving hundreds of interactions and high engagement rates.

  • Full turnaround in less than 48 hours.

Have a peek at some of our favourites:

The Bottom - Latham Bowman

Marketing Campaign Shorts (Highlights)